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Flea markets in London

Analysing flea markets as part of ‚Rainer’s Bavarian Grill without the oil‘ growth strategy

The difficulties for us as a up market food stall operator are complex but justifiable when we look back.

London’s markets are not typical of what we see in continental Europe.

The majority of these markets have certain characteristics. Here you can find the usual junk-shops selling clothes and souvenirs but also a great variety of fruits and vegetables at very reasonable prices and lots of junk food stalls that can be described as provisional at best. 

But, having said that, ‚Rainer’s Bavarian Grill without the oil‘ is not really a good fit in these places as we need to draw quality footfall to our specialist food trailer.

The difficulty is as far as I can see that the urban and suburban areas are lacking of local small-scale producers, micro-businesspeople, those that could have a stall to showcase their goods to draw in a good crowd of visitors or, as I call it, quality footfall.

In addition, once a certain level of quality stalls have been identified at these markets, others will become suddenly aware of the potential and the situation could change for the better.

Ways of encouraging quality stallholders by the market management still need, I believe, to be better defined, while the market forces capable of triggering a virtuous cycle of synergy are not clearly identified yet and so are not available, as they should be, in the short term.

It’s a popularity matter: Once a good standard of these flea markets has been attained the ratings go up and e.g. you will see Walthamstow market mentioned next to Portobello Market on the ‚i love markets‘ webportal (see http://ilovemarkets.co.uk/londons-best-antique-and-flea-markets/).
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A brief analysis provided by Stefan Schenkelberg, co-owner of Gourmet Express Mobile Catering’s signature trailer Rainer’s Bavarian Grill

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new date for re-opening

Hello folks,

it’s been a roller coaster ride for the Schenkelberg couple as they have recently dealt with unforeseen circumstances.

claim
claim

They were happy with the purchase of their new towing vehicle but, when they didn’t expect it, it turned out that they bought a faulty vehicle with the lights broken. This had affected our road worthiness. The seller, a car dealer, remained ignorant so the case was quickly forwarded to the courts to deal with; our boss really can be ’scrupulous‘ when dealing with issues.

It’s just a miner incident really but big enough to mess around with their plans for the re-opening of their shop.

Rainer’s Bavarian Grill will now open it’s doors to the public on the 2nd of March 2017. They will be giving away samples of their home-made curry sauce (while stocks last).

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Where can you find us?

  • 2nd of March 2017 in Marylebone, off High Street (the Cabbages & Frocks Market)
  • 3rd of March 2017 in Aylesbury, market square

These are our two dates that have been confirmed today. Please check our website for further dates where our ‚can‘ gets sent to.

With warm regards,

The Business Development Team
Rainer’s Bavarian Grill
www.rainersbavarian.site

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Developments

Rainer’s Bavarian Grill have been undergoing a series of developments since the beginning of the New Year.

Some sad happening was when their food truck broke down on route to Aylesbury just about three weeks ago. The problem was, as it turned out, the head gasket of the towing vehicle.
The AA attended but the BMW car, with a mileage exceeding 200000 and over 15 years old, was declared broken beyond repairs.
The business couple struggled as they only had AA basic cover which was limited to road site assistance. A member of the public got concerned and offered help; it was thanks the generous approach of Terry Corber from Telford, who spent time with his partner in Aylesbury at the time, that the AA membership could be upgraded to ‚relay‘ which meant for the couple that they could have their food trailer and car safely brought home. „This was totally unexpected, the man was a godsend“ Stefan Schenkelberg explained. „We would have otherwise been stranded in Aylesbury,“ He added.

The mobile food operators are now concerned about a replacement car and they are awaiting news from a car finance company. „Once we have this sorted we will be able to continue running our operation and we will, I promise, be back very soon on the Aylesbury market,“ Stefan stated. This will be their chance to restart their venture with an added opportunity to expand their business. The council has just inspected their beer kitchen and they will be offering a dinner delivery service to Potters Bar Homes.

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p style=“text-align:left“>Stay tune for more developments…

Rainer’s Bavarian Grill
Business Development Team